Instagram Business Do’s and Don’ts Create a great Bio: Don’t really know how to start your new business Instagram? A great place to start is with a bio. Before you dive into the masterpiece that will be your Instagram Bio you need to decide what you want it to say about you company. If you are looking for a very well designed professional look we recommend that you follow these steps, Start with the industry you are in for the title that will be the key work used in searches, add your custom #hashtag, create a catchy one liner or add the slogan on your company, and finally add call to action with an arrow pointing to your URL. If you are looking for something a little different then Make sure you use a well-thought-out bio to lead people into the link to your website. Get creative and have fun with it. To help make your Instagram successful, make sure you have a creative bio. Don’t just make the company URL speak for itself. Make sure you use a well-thought-out bio to lead people into the link to your website. Get creative and have fun with it. Here are some examples of companies doing this: o Panera Bread: Food as it should be is food that tastes better, feels better, does better. o National Geographic: Experience the world through the eyes of National Geographic photographers. o Old Spice: MUSCLES. SMELLS. LAZERS. COUPONS. GIFS. o OREO: Playful moments from your favorite cookie. o Starbucks Coffee: Inspiring and nurturing the human spirit -- one person, one cup, and one neighborhood at a time. Planning and Scheduling apps: One large mistake that companies are making is that they don’t stay consistent. When posting on Instagram you need to stick to a consistent theme try not to bounce all over the place, but also keep the date and time that you post consistent this will allow followers to know when you are posting and will increase traffic to posts. If you are managing your own social media account this can be a little trickyt at times, but with a little help from 3rd party app it can be made easier Preview – Plan your Instagram (Free of Paid): It will provide you with basic analytics about your posts, allow you to schedule posts, and will give you access to simple photo editing abilities. Planoly (Free or Paid): This is another Instagram planning app that will allow you to schedule posts, view analytics repost user generated content, auto post, and set up a posting schedule. The major different between this on and the one above is that Planoly offers much better paid subscriptions. Sked Social (paid): This is this most advanced of the three and the priciest. This will allow story and regular posts, will insert the hashtags and in the comments, allows user and location tagging, templates, a detailed calendar and much more. They all are designed to do the same thing they just all have a different style and layout so it doesn’t matter which one you choose. Try them all and decide which on feels the best and makes the most sense for you to use. Related Links: What is Social Media Marketing Social Media Marketing Social Media Presence SMM Content meaning Buffer meaning Ads meaning Publish definition Advertising platforms How to advertise on Pinterest Purpose of social media Social Strategy Sessions Content Creation Content Management City of Tempe Tempe Arizona ASU Jobs City of Tempe Jobs Tempe Library Jobs in tempe az Phoenix City Council