Company description
PebblePost is the the leading digital-to-direct mail marketing platform. We capture online interest and intent data to send relevant direct mail that activates buying decisions at home and drives conversions everywhere. We invented Programmatic Direct Mail® to help brands convert more shoppers into buyers using advanced targeting, algorithmic optimization, attribution and quantitative analysis.
The PebblePost Programmatic Direct Mail® Platform uses data scienceand machine learning, and a combination of parameters such as consumer attributes, activities, and location to select recipients with the highest propensity to convert. Reconnect with the right person at the right time —in a highly relevant and respectful way.
When it’s been determined your site visitors are likely to be influenced by Programmatic Direct Mail®, a Programmatic PostcardTM or Programmatic CatalogTM is dynamically created and sent to continue the conversation at home. Consumers can then take action on their terms and at their convenience, across the purchase channel of their choice.
Follow response path activity to know when a PDMTM recipient returns to your site and converts online. Using our Transaction Match solution1, we can quantify conversions across all purchase channels: online, in-store, and over-the-phone.Get full-funnel insights from awareness through conversion. Gain total visibility into performance including response path activity, conversions, ROAS, lift and more.