Company description
Bowdabra crafting products are owned by HPA Enterprises, a Nevada based corporation with USA and International distribution. Our founder and CEO is Sandy Sandler, the inventor of the original Bowdabra and bow wire products.
Bowdabra began to sell in Europe, Brazil, and Australia. Sandy decided it was time to bring the product back state side and created Nuvelle Crafts, LLC. In December of 1998, the Bowdabra debuted on QVC, selling as many as 11,375 units in 14 minutes on air. Over time, QVC topped $2.5 million in retail sales of the Bowdabra.